Capital One
One of the key campaigns I worked on was the Listen In Campaign, a distinctive initiative that aimed to create a bridge between Capital One and local musicians. Hosted at Capital One cafes, this campaign was a tangible representation of Capital One's #BankReimagined initiative. It emphasized the importance of listening, a fundamental component of #BankingReimagined, as Capital One strives to design a superior banking experience centered around the customer's unique needs. This initiative saw widespread participation across the nation, with individuals from California to New York City joining in.
Client: | Capital One |
Agency: | Berlin Cameron |
Role: | Creative Direction, Art Direction |